Africa benefits greatly from diverse agro-climatic conditions that support year-round cultivation of a wide range of crops. This ensures a steady supply of high-quality agricultural products that cater to both local consumption needs and international markets. Investing in the horticulture industry presents a compelling opportunity amidst a global surge in demand for fresh produce.
Africa benefits greatly from diverse agro-climatic conditions that support year-round cultivation of a wide range of crops. This ensures a steady supply of high-quality agricultural products that cater to both local consumption needs and international markets. Investing in the horticulture industry presents a compelling opportunity amidst a global surge in demand for fresh produce.
$15 Bn - $24 Bn
worth annual production in Africa
$30.4 Bn - $57.6 Bn
growth trajectory by 2029
Africa's horticulture industry offers promising opportunities driven by several compelling factors. With a growing global demand for fresh produce, Africa's favorable agro-climatic conditions and diverse landscapes position it as an attractive destination for investors interested in agriculture and export-oriented businesses. The continent's ability to cultivate a wide variety of crops throughout the year, supported by rich soils and varying climatic zones, ensures a consistent and high-quality supply of fruits, vegetables, and flowers.
Moreover, Africa's proximity to major consumer markets in Europe and participation in trade agreements like the African Continental Free Trade Area (AfCFTA) enhance its competitiveness in the global marketplace. African horticultural products are increasingly valued for their freshness, taste, and compliance with stringent international standards, further boosting their appeal to discerning consumers worldwide.
By investing in Africa's horticulture sector, stakeholders can leverage these favorable conditions to establish sustainable businesses, capitalize on growing market opportunities, and play a pivotal role in the region's agricultural transformation and economic development.
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